MINUTES
MARKETING & RESOURCE DEVELOPMENT COMMITTEE
ELISHA D. SMITH PUBLIC LIBRARY BOARD OF TRUSTEES
August 19, 2019
Called to order at 4:34pm by Chair Halverson
Present: Halverson, Hermans, Witt, & Turner (arrived at 4:40pm)
Also Present: Director Lenz and K. Dreyer (Business Manager)
Absent: none
Public Comment/Communication: None
Approval of Minutes
Motion made by Witt, seconded by Hermans to approve the Marketing & Resource Development Committee meeting
minutes of July 29, 2019. Motion carried unanimously.
Discussion/Action Items
Michelle Lippart Hardwick, Director of Gift Planning at the Community Foundation for the Fox Valley Region, Inc. met with the Finance & Investments Committee about how to help us grow our foundation, support programming through Community Foundation grants and utilize our relationship with the Community Foundation more effectively. She recommended attending the grant workshops they have available: “Navigating Your Community Foundation & Charting a Course for Grantseeking” on September 17 from 1:00-3:00pm, “How to Tell Your Story in 5-Minutes or Less” on September 24 from 9:00 – 11:00am and “How to Double Revenue with Data and Digital Fundraising” on September 25 from 8:00 – 12:30pm. She also discussed the Bright Idea Fund grants: Discovery, SPARK and Bright Idea. Nonprofit NEXT is an online resource for nonprofits. The Nonprofit Leadership Initiative is a partnership of Fox Valley-area nonprofits, funders, educational institutions and businesses dedicated to providing resources needed by effective nonprofit boards and executive leaders.
The grant application for the Outreach Specialist has been submitted to Carolyn Desrosiers, Community Engagement Manager at the Community Foundation, for her review.
The committee reviewed the information for the booklet. Lenz will put the information into a Word document to have a graphic artist format it. Motion made by Halverson, seconded by Turner to have Graphic Artist Aubrey Rager put together a tri fold booklet at a cost of no more than $1,000 for her services and 100 booklets. Motion carried unanimously. Turner will contact Rager.
Halverson will work on the marketing plan before the next meeting.
The next meeting will be scheduled at the August 27 Board of Trustees meeting.
Motion made by Halverson, seconded by Witt to adjourn. Motion carried unanimously.
Adjournment
Meeting adjourned at 5:31pm.
Respectfully submitted,
Kathy Dreyer, recording secretary
